Exhibitor

La Crosse Technology and our family of brands came from a vision that started in 1983 by our owner and president, Allan McCormick. What began as one man with a mobile showroom traveling across the US selling clocks, has grown into La Crosse Technology, a multi-brand, multinational company that has kept our small-town philosophy of serving our customers at the highest level. Over the years the business has continued to expand. Acquiring Equity Industries earlier this year brought 80+ years of timepiece experience to our portfolio, helping us deliver the best selection of alarm and wall clocks to the market. Today our family of brands offers a wide variety of easy-to-use products that deliver unsurpassed weather data, time, atomic time, home monitoring and stylish accents for your home and office. Our small town team takes pride in quality and value, in developing user-friendly products and providing in-house customer service. Based in La Crosse, WI we distribute across North America.